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Waking Up to Better Coffee

By February 12, 2018Celebrating Life

Vallorani Coffee started like many other good ideas: as a hobby. A couple of guys at work were tired of delivery service office product. We even switched brands, but the strength just wasn’t making any of us get through that late-afternoon slump.

Personal experience showed freshly-roasted, freshly ground beans tasted far superior to anything found in the local big box stores and even chain coffee shops. So we began experimenting with roasters, a variety of beans from around the world, Burr grinders, and French presses.

For nearly two years, we refined our choice of beans and our roasting techniques, and in established a line of Vallorani Coffee for our local area. Known as Thrasher Coffee Company, (the Thrasher is the Georgia state bird) we have shared our small batch craft product with the world through the internet, local events and stores, and national supermarket chains.

From our eye-opening 4X caffeinated Elysium to our delicious Buon Giorno Italian roast to our Swiss Water Process Decaffeinated Settler, we’ve found our greatest compliment to be “I don’t even need cream and sugar with this!” With over 10 roasts and blends available for selecting, we have a coffee to meet the discerning tastes of any coffee-lover.

You see, it’s not just the beans and the roast that make a cup go from good to great. It’s the freshness. We don’t roast ‘til you order. We don’t have warehouses full of pre-roasted, pre-packaged beans shriveling up getting stale waiting on an order. When we receive your order, we start roasting your beans, hand stamp them with the date – and ship them immediately to ensure you’ll always have a freshly roasted cup at hand.

Plus you’ll get a full 16 oz. (true) pound, not the standard 12 oz. We even offer an auto-delivery service to save you time, money, and hassle!

It’s time to wake up to better coffee!

Brandon Vallorani is a practiced entrepreneur and accomplished CEO, author of The Wolves and the Mandolin (ForbesBooks; 2017), and third generation Italian-American.

Founder of a media conglomerate recognized on the Inc. 5000 for five consecutive years, Brandon sold to a colleague in the business, and has more recently shifted focus to his other entrepreneurial endeavors.

Vallorani Estates offers hand-curated luxury products for those who celebrate life’s privileges, and a number of ventures run through his consulting business Romulus Marketing.

Vallorani graduated from West Virginia University with a Bachelor’s of Fine Arts in Graphic Design, and began his career in the non-profit sector. He quickly rose through the ranks to become Executive Vice President in a few short years, simultaneously earning his Master of Business Administration from Thomas More College.

He lives in Metro-Atlanta, with his wife with whom he shares seven children, a son-in-law, and a grandson. In his free time, Brandon enjoys playing in casinos around the country, his three dogs, and learning Italian.

Brandon Vallorani

Author Brandon Vallorani

Entrepreneur | CEO | Author | Family Man

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